The Wicked Familiar showcases a unique perfume package design with a witch-themed concept. This perfume is perfect for those who are looking for a distinctive and enchanting scent that reflects their love for the supernatural and the mystical.
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I designed and constructed three perfume boxes as a brand extension.
To start, I drew inspiration from other perfume brands and dark, witchy art.
Next, I drew three textiles in Procreate, trying to capture a dark/spooky vibe
I incorporated these textiles, a logo I created, and some stock vector files into some initial concept designs:
Above, I put all of the design elements onto a dieline. l used Midjourney AI to create the illustrations in the center of the front flap, and edited the drips onto them.
I had the dielines printed on cardstock, cut them out, and fitted them with inexpensive glass bottles I found on Amazon
Next, I photographed and edited the final photos to achieve the final result.